Good news for fans of the Simpsons. Lots of treats coming your way in anticipation of the Simpsons movie, debuting July 27 this month. We always knew the writers of the show were brilliant but who knew they had such advertising chutzpah? To celebrate (and largely advertise the movie) the publicity team had an artist create the granddaddy of all tributes to Homer Simpson, right next to the pagan, time honored Cerne Abbas Giant.
ABC News reports.
"The Cerne Abbas Giant, a chalk outline of an aroused, club-wielding man dating to at least the 17th century, is a revered symbol of fertility among pagans. It is Britain's largest chalk drawing, carved into the natural chalk rock beneath the turf. Its new neighbor is Homer Simpson, proudly wielding a doughnut and clad more modestly in an enormous pair of Y-front briefs in the adjacent lush, green field.
While keeping with the Simpson's cheeky shenanigans, other publicity efforts include the tranformation of 7-11s into the fictional Kwik eMarts of the show. I've had the opportunity to witness one such one in New York City on 42nd Street and between 8th & 9th Avenue. Wanna visit one yourself? Have a look at the locations. Rumor has it that the owners of the 7-11s, who are largely of South Asian descent are working closely with Apu Nahasapeemapetilon, owner of the show's Kwik eMart and voiced by Hank Azaria.
But wait, it gets even better. On Wednesday night, the Daily Show proudly featured Matt Groening, Simpson's creator. To say Jon Stewart was excited is an understatement. You might say he giggled like a little girl. Catch the interview.
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